Overview

MSD has designed this new programme considering our changing academic environment. The programme builds upon the old 2-yr Bachelors Degree (BA, BSc, B.Com) and would enable the students to earn a four year Honours Degree after studying for another two years at the Management Studies Department. The programme is structured after reviewing undergraduate programmes at internationally renowned schools.

In terms of scope, these graduates would compete for the top public & private sector placements as well as be eligible to apply for a Master’s degree programme anywhere abroad. The programme would also give us room to upgrade our existing MBA to a post-experience programme and to make it internationally acceptable in due course.

Programme Structure

In order to earn the Bachelor of Science (Honors) degree in Applied Management , the students are required to complete a minimum of 70 credit hours with a cumulative grade point average of 2.3. This would be in addition to their existing 2-yr degree which will be accepted for credit transfer and the students will have the necessary credits in the range of 126 – 132 to qualify for a 4 year Honors Degree.

  • The first semester of this programme consists of three compulsory courses of 4 credit hours and two of 2 credit hours each offering a total of 16 credit hours.

  • The second semester consists of four compulsory courses of 3 credit hours and one of 4 credit hours each offering a total of 16 credit hours.

  • This would be followed by semester III which comprises six months of work-based learning. Students also take up to 9 credit hours of courses that match their work placement.

  • The final semester comprises of three compulsory course, two electives and a research paper of 6 credit hours offering a total of 20 credit hours.

NOTE:  The maximum credits offered would be 71 and the minimum required for graduation would be 70.
B.Sc Curriculum

The following is the curriculum for the programme *

Semester - 1: 16 Weeks

Course Code Course Title Credit Hours
MGMT-310 Quantitative Methods 4
MGMT-315 Elements of Financial & Managerial Accounting 4
MGMT-320 Management Communication 2
MGMT-325 Marketing Foundations and Applications 4
MGMT-330 Economics for Business & Management 2
Semester - 2: 16 Weeks

Course Code Course Title Credit Hours
MGMT-335 Manufacturing & Services Operations 3
MGMT-360 Behaviour in Organizations 3
MGMT-340 Fundamentals of Management 3
MGMT-345 Financial Management 4
MGMT-355 Applied Research for Business 3

Semester - 3: 6 Months
Course Code Course Title Credit Hours
MGMT OBL I Organization Based Learning I 6
MGMT OBL II Organization Based Learning II 3

Semester - 4: 16 Week
Course Code Course Title Credit Hours
MGMT-410 Human Resource Management 3
MGMT-405 Project Management 2
MGMT-430 Investment Analysis & Portfolio Management 4
MGMT-434 Supply Chain Management (E) 3
MGMT-426 Consumer Behavior (E) 2
MGMT-490 Thesis 6
NOTE:   *Subject to modifications.
Summer Term

The summer term is designed to fulfill the credit hour requirement of a bachelors (Hons) degree which is 124-136. This term addresses the requirement of HEC, Pakistan, who suggested the university to offer courses (at least 10 credit hours) for bridging the gap between BA/BSC (under annual system) and BSc (Hons) Applied Management.

B.Sc Applied Management Fee

The total fee for the programme over two years is approximately 262,000* (for 2014-2016) which will be payable in installments, each installment due before the start of a semester. The fee includes admission fee, development fee, library deposit and tuition fee for the semester.

NOTE:   * Fees are subject to small increase each academic year.
Overview

The GCU MBA delivers a thorough grounding in the core disciplines of management. You have the opportunity to tailor your MBA to suit your career aspirations, by choosing from a range of electives. A key benefit of the GCU MBA is the strong emphasis we place on personal development.

The MBA at GCU will suit those who seek a scheme of study in which theory and its practical application combine to provide participants with problem solving management skills of immediate and enduring value.

The degree scheme provides rigorous training in the skills, techniques and knowledge relevant to a career in the private or the public sector and takes a strong comparative international perspective in all areas.

The programme looks at the main areas of Organization, Strategy, Environment, Information Management and encompasses Organizational Behaviour, Human Resource Management, Marketing, Managerial Economics, Financial Management, Business Statistics and Operations Management In addition to the core modules you will be given the opportunity to select optional courses in areas which are of particular interest to you.

You will also produce an analytical report based on a consultancy project in an area of your choice. This gives you the opportunity to test the applicability of your new knowledge while under close supervision, and introduces you to the methodology of research, the systematic analysis of ideas, the problems of data collection and the presentation of ideas in a clear way.

In addition to providing a breadth of understanding of management principles and techniques, MBA at GCU will equip you with evidence of interpersonal, presentation and communication skills, greater confidence in your overall managerial abilities and a progressive international business outlook.

The programme is a demanding one, but its rewards remain high.

MBA Curriculum

Managerial success depends on acquiring and being able to use knowledge in a skilful manner. Our curriculum is committed to providing the best general management skills as a basis for success in business life. The structure of the programme develops the management skills of analysis and strategic decision-making and culminates in the MBA Consultancy Project. A total of 72 credit hours are required to earn MBA degree.

Semester -1
Course Title Credit Hours
Business Communication 3
Business Economics 3
Developing as Effective Organizational Leader 3
Financial Accounting 3
Marketing Management 3
Quantitative Analysis 3
Semester - 2 Weeks

Course Title Credit Hours
Strategic Marketing 3
Information Technology for Business 3
Behaviour in Orgnizations 3
Operations Management 3
Managerial Accounting 3

Internship
Credit Hours
Internship 3

Semester -3
Course Title Credit Hours
Marketing of Services 3
Business Research 3
Strategic Managing Human Resource 3
Business Policy 3
Corporate Finance 3
Macroeconomic Indicators for Business I 1.5
Macroeconomic Indicators for Business II 1.5
Semester -4
Course Title Credit Hours
Banking (E) 3
Performance and Compensation Management (E) 3
Strategic Brand Management (E) 3
Corporate Finance II (E) 3
Business Law 3
MBA Consultancy Project 6
NOTE:   *Subject to modifications.
Criteria
  • Eligibility Criteria (MBA)
    • Both male and female candidates are eligible to apply.

    • The applicant must have a bachelor’s degree with minimum 16 years of education (any subject combination) or a master’s degree in any subject from an HEC recognized university/college, with at least 50% marks.

    • The applicant must clear either GMAT or GCUMAT conducted by MSD. GMAT examinations are conducted by the Education Testing Service, Princeton, NJ, USA. Their website is www.mba.com. The GMAT educational institution test score receiving code for GCU Lahore is 7074.

  • Selection Criteria (Regular MBA)
    • Academic Record
      • Weighted average will be 20%.

      • Candidates having 4 years bachelor degree or master’s degree will be given 10 marks for 2nd division and 20 marks for 1st division.

      • GCUMAT/GMAT: Weighted average will be 30%.

      • Entrance evaluation (Interview): Weighted average will be 50%.

    • GCU-MAT Test
      • Weighted average will be 30%.

    • Interviews
      • Weighted average will be 50%.

  • NOTE:   * List of eligible candidates for interview will be displayed by the Director of MSD on the departmental notice board and the website.
    MBA Fee

    The total fee for the programme over two years is approximately 370,000* (for 2014-2016) which will be payable in installments, each installment due before the start of a semester. The fee includes admission fee, development fee, library deposit and tuition fee for the semester.

    The MBA programme includes an accelerated international Term in the second year of the programme. The total cost of the term including air-fare, accommodation and tuition would be approximately USD 2,400. However, no student would be dropped out of the programme because of his or her inability to afford the international term as alternate arrangements such as low cost loans are available.

    NOTE:   * Fees are subject to small increase each academic year.
    EMBA Overview

    The program has been designed for early to mid-career managers, working in decision-making capacity and entrepreneurs running their own small or medium- sized business ventures. The Programme has a futuristic problem-solving approach with focus on thorough coverage of key strategic as well as functional aspects of business.

    Learning Objectives

    Upon completion of the EMBA, students will acquire following

    • Enhanced critical thinking & analytical skills for sound managerial decision making & problem solving.

    • Confidence to organize & direct resources including people, finances, materials & information .

    • Business leadership skills, ethical decision-making, financial planning, quantitative analysis, policy formulation & interpersonal relationships.

    • Ability to work under pressure and to deadlines.

    • Question assumptions and ensure the implementation of solutions.

    • Emphasize the strategic and competitive imperatives of managing in an international environment.

    • Learn through teamwork.

    Eligibility Criteria
    • Both male and female candidates are eligible to apply.

    • The applicant must have obtained at least 2nd division in his/her Bachelor’s/Master’s Degree in any discipline.

    • Experience
      • After Bachelor’s Degree (14 years of education), minimum 4 years of experience

      • After Master’s /Professional Degree (16 years of education), 2 years of experience

    • Applicant should be currently employed.

    • Satisfactory score in the GMAT or GCUMAT.

    Selection Criteria
    Criterion Weighted Score
    Academic record 20%
    EMBA Entrance Test 30%
    Entrance Exercise 20%
    Panel Interview 30%
    Programme Structure
    • Duration
      • 24 Months

    • Core Courses
      • 72

    • Electives
      • 60

      • 12

    • Contact Learning
      • 67%

      • Interactive lectures

      • Classroom discussions

    • Off-Contact Learning
      • 33%

      • Summer Projects

      • Implementation Essays

      • Paid Consultancy Project

    • Classes
      • 03 days a week

    • Summer Project
      • 01

    • Implementation Essays
      • 02

    • Paid Consultancy Project
      • 01

    Delivery Format
    EMBA Curriculum

    The EMBA curriculum provides the best General Management skills as a basis for success in business life. The structure of the programme gradually develops the Management Skills needed for analysis and strategic decision-making, and culminates at the EMBA Consultancy Project. Following are the courses taught during two years of EMBA programme.

    Year - 1
    Course Title
    Management of People at work
    Financial Accounting
    Marketing program design
    Statistics for managers
    Consumer Behavior
    Management Communication
    Implementation Essay - I
    Decision Models and Risk Analysis
    Foundations of Leadership and Team Work
    Marketing Strategy
    Corporate Finance - I
    Operations Management
    Managerial Accounting
    Project Management
    Workshop on Introduction to Technology
    Macroeconomics
    Summer Project
    Year - 2
    Course Title
    Information Systems
    Corporate Finance - II
    Managerial Economics
    Marketing of Services
    Managerial Economics
    EMBA Consultancy Project
    Entrepreneurship
    Implementation Essay - II
    Legal environment of business
    Political Economy
    EMBA Electives
    Elective Courses in Year - 2
    • Finance
      • International Finance

      • History and Analysis of Financial Statements

      • Investment and Securities Analysis

      • Banking and Finance

    • Human Resource Management
      • Strategic Human Resource Management

      • Training and Development

    • Marketing
      • Strategic Brand Management

      • Integrated Marketing Communications

    • Operations
      • Operating Models

    • Miscellaneous
      • Political Economy

    NOTE:  * The University reserves the right to change the courses without prior notice.
    EMBA Entrance Assessment

    Our assessment criteria look into enthusiasm, learning capabilities and commitment towards goals and objectives of an individual. The EMBA entrance assessment follows and evaluation criteria that covers various skills. Clear communication is essential and it is measured through language skills, verbal and writing skills. Our EMBA programme attaches great importance to group work. EMBA also enhances decision-making capabilities, for which analytical skills are imperative, as such working in groups and commitment towards goals are the focus of our assessment criteria.

    Applicants after being short-listed on the basis of their academic record and EMBA entrance test are invited to the second stage i.e. entrance exercise and individual interviews.

    Applicants after being short-listed on the basis of their academic record and EMBA entrance test are invited to the second stage i.e. entrance exercise and individual interviews.

    In the first stage candidates are required to make a presentation on the topic of their choice spanning ten (10) to twenty (20) minutes followed by questions and answers session. Their fellow candidates and faculty members raise questions on their presentation. In the second stage the candidate is interviewed by a panel comprising faculty members at MSD. Upon successful completion of this stage candidates are invited along with their boss/supervisor to participate in Boss’s day.

    NOTE:   * List of eligible candidates for interview will be displayed by the Director of MSD on the departmental notice board and the website.
    MBA Fee

    The total fee for the programme over two years is approximately 370,000* (for 2014-2016) which will be payable in installments, each installment due before the start of a semester. The fee includes admission fee, development fee, library deposit and tuition fee for the semester.

    The MBA programme includes an accelerated international Term in the second year of the programme. The total cost of the term including air-fare, accommodation and tuition would be approximately USD 2,400. However, no student would be dropped out of the programme because of his or her inability to afford the international term as alternate arrangements such as low cost loans are available.

    Fee Stucture
    Item Fee
    1st Semester Rs. 85,100
    Summer Term Rs. 33,000
    2nd Semester Rs. 51,500
    3rd Semester Rs. 52,000
    4th Semester Rs. 51,500
    Summer Term Rs. 33,000
    Total Rs. 306,100
    NOTE:   *Once at the time of admission.

    The University dues (Fee and other dues) must be paid on the dates notified by the University.If a student fails to pay his/her dues by the specified date he/she will be fined Rs. 50/- per day. In case he/she fails to pay the dues even one week after the last date for payment of dues, his/her name will be struck off the University Rolls and if he/she is allowed re-admission he/she will have to deposit Rs. 6,000/- as re-admission fee.

    For re-admission he/she will submit the application by the date mentioned in the struck off notification. No application will be entertained after the expiry of this date. The excuse of being on leave or absent from the University will not be considered.

    Discipline vise Distribution of Coursework
    Discipline Course Maximum Credits
    Economics Macro Economics
    Managerial Economics
    03
    03
    Finance & Accounting Financial Accounting
    Managerial Accounting
    Corporate Finance I
    Corporate Finance II
    03
    03
    02
    02
    Law Legal Environment of Business 02
    Management Management of People at Work
    Foundations of Leadership and Team Work
    Strategic Management
    03
    03
    03
    Marketing Marketing Program Design
    Marketing Strategy
    Marketing of Services
    Consumer Behavior
    03
    03
    03
    03
    Operations Operations Management
    Project Management
    03
    03
    Quantitative Analysis Statistics for Managers
    Decision Models and Risk Analysis
    03
    03
    Communication Management Communication 03
    Technology Information Systems
    Introduction to Technology
    03
    03
    EMBA electives (Subject to Student Choice)
    Off-contact learning
    Implementation Essay
    EMBA Consultancy Project
    Reflection Paper
    Summer Project / Industry Analysis
    03
    03
    06
    03
    International Exposure International Workshop/Seminar 03
    List of Electives
    Finance
    • International Finance

    • Investment and Securities analysis

    • Banking and Finance

    Human Resource Management
    • Strategic Human Resource Management

    • Training and Development

    Marketing
    • Strategic Brand Management

    • Integrated Marketing Communications

    Operations
    • Operating Models

    Miscellaneous
    • Political Economy


    Timing Of B.Sc.(Hons) Applied Management


    G. C. UNIVERSITY, LAHORE
    MANAGEMENT STUDIES DEPARTMENT
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    G. C. UNIVERSITY, LAHORE
    MANAGEMENT STUDIES DEPARTMENT
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    Note: All classes and exams schedules are notified through Programs Management Office. Instructor(s) may notify their mid term examination by themselves under intimation to Programs Management Office. 

    Timing Of MBA


    G. C. UNIVERSITY, LAHORE
    MANAGEMENT STUDIES DEPARTMENT
    TIMETABLE FOR SEMESTER I MBA 999999
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    Timing

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    G. C. UNIVERSITY, LAHORE
    MANAGEMENT STUDIES DEPARTMENT
    TIMETABLE FOR SEMESTER I MBA 77777
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    Note: All classes and exams schedules are notified through Programs Management Office. Instructor(s) may notify their mid term examination by themselves under intimation to Programs Management Office. 

    Timing Of EMBA


    G. C. UNIVERSITY, LAHORE
    MANAGEMENT STUDIES DEPARTMENT
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    G. C. UNIVERSITY, LAHORE
    MANAGEMENT STUDIES DEPARTMENT
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    Note: All classes and exams schedules are notified through Programs Management Office. Instructor(s) may notify their mid term examination by themselves under intimation to Programs Management Office.